Marketing Manager

enLabel in Boston


Product Marketing Manager


enLabel®, the world leader in Integrated Packaging Management solutions, is searching for a successful Product Marketing Manager.
enLabel® is the only solution provider for Integrated Packaging Management (IPM). IPM integrates the management and execution of product labeling, packaging and documentation to make products regulatory compliant and marketable. Only enLabel® offers a unique set of software solutions to integrate product-packaging demands uniformly, thereby eliminating errors, mitigating risks, guaranteeing safety and expediting the time to reach the global market.

Core Job Responsibilities:

•Responsible for various key marketing programs in support of corporate initiatives to enter new markets.
•Collaborate with executive leadership to research and define price, packaging, and delivery strategies.
•Work with sales leadership to optimize sales and marketing processes for reaching and engaging new markets efficiently.
•Indentify maximum benefit marketing outreach vehicles for reaching new target audience.
•Facilitate lead generation programs and devise creative means to communicate with target audience with limited resources.
Requirements/Qualifications:
•Experience developing and executing on marketing strategies for entrance into new markets.
•Background in various enterprise software delivery models, including premise software and Software as a Service (SaaS).
•Must be result driven, have a 'can do attitude’, street smart, bright, quick on the uptake, and clearly capable of thinking on his or her feet.
•Excellent organizational skills, communications skills, and presentation skills to small to large audiences.
•Highly motivated, self-driven & hands on individual that is clear & creative in marketing execution.
•Consistent in measuring performance and holding themselves and others accountable, excellent with execution and follow through,
•Possess leadership skills with solid business judgment.
Experience in marketing enterprise level software to medical device companies and experience, and expertise with dealing with FDA/OSHA regulated companies is preferred.
•Experience with Adobe Illustrator, Adobe Photoshop, Dreamweaver and Salesforce.com is a plus.
•Flexible schedule and able to travel as necessary (25%).
•Master’s Degree in a related field or MBA is required
•Experience in both in an Agency and in Industry

enLabel® is an EOE and offers a highly competitive compensation and benefit package. Qualified applicants please email resumes referencing this position.

Published at 05-18-2009

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